UNIT9 is an innovation studio. They create cultural trends for brands. Now is the time to define popular culture, not emulate it. They create innovative content to reach new audiences on a global scale. They are a specialized team of innovation architects, product designers, software engineers, gaming experts, art directors, designers, producers and film directors. They share a common goal. Their production process combines open source, with a lean startup philosophy designed to enable collaboration, across ideation, feasibility and production. Innovate or evaporate.
Since 2014 she has been Managing Director at innovation studio UNIT9 – leading an award-winning team of over 200 creatives and technologists in 5 locations around the world, working across Digital, Gaming, Experiential, Film and VR.
She joined UNIT9 in 2007 as an interactive Producer. In 2014 took over as MD of the entire UNIT9 group, incorporating the NYC, LA, Berlin units from the London head office.