So, what are you going to do?

Workshop by Hector Ayuso, Offf Director

You are what you make. Your life is a one-roll of moving film; each shot is fascinating; each moment should stay still; each moving image is inspiring.

Workshop

Room

29

October

14.30

English

4

ore

199

euro

CONTENTS

The workshop is introduced by a learning experience and story-telling presentation by Héctor Ayuso followed by tricks and and advice on how to shoot and interpret scenes and actions that express feelings and emotions.

Héctor will be explaining what is narrative and how to shoot and express ideas through moving images and film. He will be focusing on story-telling, the basics of narrative and the importance of how to express a story.

WHO IS HECTOR AYUSO?

Héctor has been working in the creative industries for over 20 years. Artist, filmmaker, creative director, storyteller, seeker, curator… why put a label on it? He thinks, and he makes. Whatever the details, all Hector’s work is about creating unique experiences.

“I’m not an artist. I’m an idiot.”

He lives in Barcelona with his partner Nathalie, their greyhound Takka, and Héctor’s biggest luxury: a pair of running shoes. What more do you need?

WHAT IS OFFF FESTIVAL?

“Together, we can make anything.”

What would happen if you brought the world’s best creative minds together, and invited them to collaborate? Not just the best designers, or the best artists, or the best potters. But every sort of artist and maker. The answer is OFFF: a festival of creativity, involving some 20,000 people worldwide. Héctor founded OFFF in 2000, and it’s still going strong. Collaborations that began at the festival have gained international recognition.

In 2011, OFFF’s title sequence won a Cannes Lion. And The Poool, a trailblazing creative magazine, launched there in 2013. Héctor also co-founded Atelier, a unique education center in his native Barcelona. Atelier exists to feed future generations of creative minds: the people who will one day make things even more exciting than anything that’s come before. As Héctor puts it: “I don’t make people more creative. I don’t teach them skills. I just unlock whatever they have inside.”